Heritage You Can See.
Quality You Can Feel.

Italian-loomed wool. American craftsmanship.
Timeless Western style.

Born 2B Free Apparel
DBA
Rhonda Stark Designs
— FAMILY OWNED —

Same legacy.
Same quality.
Same people you trust.

After more than 30 years, founder Rhonda Stark passed the business to longtime team member Gina Isakson and her family. Our commitment to craftsmanship and to you remains unchanged.

Made in the USA
Proudly crafted in America
Italian Loomed Wool
Premium fabrics, timeless beauty
Cut to Order
Made just for you
Family Owned
Built on heritage, made for generations
Where You Can Find Us

Upcoming Shows

AUG 9–12
Womenswear in Nevada (WWIN)The Expo at World Market CenterLas Vegas, NVBooth 1909
AUG 18–21
Western & English Sales Association (WESA)Dallas Market CenterDallas, TXBooth 11–460
AUG 25–27
Denver Rocky Mountain Gift, Apparel & Resort ShowNational Western Livestock CenterDenver, COBooth 511
SEP 1–3
Billings MarketBillings Hotel & Convention CenterBillings, MT
DEC 3–12
NFR Cowboy ChristmasLas Vegas Convention CenterLas Vegas, NV
View All Upcoming Shows
Our Story

Crafted to Last
for Generations

Every Rhonda Stark Designs garment is individually cut to order using premium Italian-loomed wool fabrics and proudly sewn in the USA. From carefully matched patterns to hand-finished details, every piece reflects the craftsmanship, heritage, and attention to detail that have defined our brand for more than 30 years.

Behind the Brand

What Our Customers Say

The quality is unmatched. You can feel the difference.

— KAREN S.

These pieces are timeless. I wear mine for years.

— JENNIFER P.

Proud to support a family owned American business.

— MICHELLE T.